From an actual real not-spam press release I just got:
"FIRST THERE WAS DIRTY DANCING…THEN CAME LAMBADA…
IF YOU TRY JUST ONE NEW WINE, UNCORK ARGENTINA’S PASODOBLE!"
So, I think I can do this:
First there was Stalin...then came Hitler...
This summer, if you try just one over the counter allergy medication, make it Allegra!
I bet wine publicists get a lot of free wine and drink it right before they write press releases.